Purette Fine Mist Spray Pump
Mini & On-the-Go Packaging
Beauty
Built with Pacto, a world-famous fragrance technology by Aptar, Purette is the only “On-the-Go” full packaging solution that promises clear visibility on the fragrance, for maximum convenience. PACTO is e-commerce capable* and optimized for omnichannel distribution.
With a height just over 8cm, it takes almost no space and provides over 250 sprays.
Key Features:
- Fixture: Snap On
- Dosage: 100mcl
- Pack: 25ml
- Product Formulation: Spray
*Ista-6 Overbox Testing Compliant. Test results may vary based on container shape, container size and sample formula.
Download Brochure![](https://aptar.com/wp-content/uploads/2021/09/pacto_purette_fm-607x1024.png)
![](https://aptar.com/wp-content/uploads/2021/09/Introduce-Purette.jpg)
![](https://aptar.com/wp-content/uploads/2021/09/pacto_purette_fm-607x1024.png)
![](https://aptar.com/wp-content/uploads/2021/09/Introduce-Purette.jpg)
Clarity inside out
Aesthetic appeal – 44% of respondents found the design unique and looks appealing
Functional benefit – 19% of respondents mentioned that clear packaging would let them know if they had to order a new product
An experience – with a clear bottle, it’s easy for consumers to witness the product and connect with it better.
![](https://aptar.com/wp-content/uploads/2021/09/Introduce-Purette.jpg)
Loved by GENERATION Z
Over 90% of our young respondents in the age group of 15-22, loved Purette – for its clarity, colour, multiplicity and ease of carrying around.
20% of respondents (across age groups) found the pack compact and easy to carry
![](https://aptar.com/wp-content/uploads/2021/09/GenZ-1024x694.png)
Multiplicity at its core
Tried and tested with multiple formulations, Purette can be used across applications ranging from EDT, EDP, Cologne, Sanitisers, Mouth spray to Homecare
Dispensing – consistent across applications ranging from EDT, oral care, cologne to homecare
Quality assured – no leakage found across any application
Consumer convenience – stoke to prime limited to 5-6 strokes
![](https://aptar.com/wp-content/uploads/2021/09/Family-look-Fine-mist-1024x716.jpg)
Redefining VALUE
Designed for consumers
- Purette delivers unexpected performance for a 25ml pack. At just over 8cm tall, it takes almost no space but provides over 250sprays.
- Inbuilt with worldwide acclaimed Aptar Fragrance technology, it is the only “On-The-Go” full pack solution that promises clear visibility of the bulk, sensoriality and convenience.
Defined for brands
- A one-stop “full pack” solution
- A promise of reduced cost of ownership
- Tested and aligned across filling community
![](https://aptar.com/wp-content/uploads/2020/10/53880431_xl.jpg)
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