L’Oréal Selects Serumony for New High-End Launch: Kérastase Touche Chromatique

Kérastase Touche Chromatique, a highly concentrated color pigment for long-lasting color enhancement and refinement for your hair, is the answer to the key consumer trend of high-end personalization.

Aptar’s Serumony offered the perfect packaging innovation, combining premium aesthetics with precise dosage and user-friendly dispensing.

Available in four different shades, the premium 10 ml Serumony package allows for the dispense of the color correction serum with a simple click, allowing for an effortless blend with Kérastase Masque Chromatique. The consumer can intuitively and conveniently achieve bright, soft and vivacious hair while the airless dispenser protects the concentrated product formulation.

Once the formula is applied, the push-button feature of Serumony can be locked with a quarter turn and the overcap guarantees that the pipette stays clean.

With Serumony, L’Oréal stays ahead of current hair care solutions with its first personalized color correcting care for color-treated hair.

For more information, please send an email to newsroom@aptar.com.