Article, Beauty

Hello Indie Beauty Brands, Let Us Introduce Ourselves

25 Sep 2018

Aptar Beauty + Home Launches as First Global Dispensing Manufacturer on Independent Beauty Media Group’s Newest Platform: Uplink.

It is no surprise that indie beauty brands are rapidly outpacing category growth across all segments, and with this growth comes the demand for a direct connection with key suppliers. In an effort to align with indie brands, Aptar Beauty + Home is the first global dispensing manufacturer to become a launch partner and verified vendor with Indie Beauty Media Group’s (IBMG) newest resource for indies: Uplink.

Uplink was created by IBMG as a solution to meet the needs of small brands – assisting small business owners and founders with finding qualified partners to help their brands grow. Uplink provides a directory of suppliers and solution providers for brands, where they are able to submit RFQ’s or contact them directly for more information.

Brands are able to utilize Aptar’s expertise in dispensing, local technical support and industry knowledge to help them with their brand needs.

We recognize the importance of meeting emerging brands where they are, and providing the broad product range and level of support all of our valued customers receive. Being a Verified Vendor on Uplink opens a gateway of communication whereas brands may not have known we were accessible in the past. We look forward to working with them.” Eloi Fernandes, General Manager, Aptar Beauty, North America.

Small businesses rely heavily on outside service providers, but there was no trusted resource where beauty entrepreneurs could find quality providers quickly,” says IBMG co-founder Jillian Wright. “Knowing that a vendor has gone through a verification process by a trusted third-party gives you extra confidence. We are proud to help connect beauty entrepreneurs with reliable providers like Aptar.

Uplink officially launched September 4, 2018.

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